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Performance Index

Here we break down all KPIs by Paid Marketing
Channel, reporting any changes Month on Month. The
data is split by large and small spend channels, as
visualised.

Newsletter-Nov-2023-v-3

What Can we Learn from this Data?

Despite improving MoM at a blended level, ROAS has decreased across
Paid channels, highlighting the importance of organic activity in driving
revenue.

The interaction between Organic and Paid media ensures a
comprehensive and balanced marketing approach that maximizes
reach, engagement, and long-term growth.

REPORTS

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